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In 2012, Naneen launched her quaint retail shop in Picton, Ontario, during the annual "Maple in the County" festival. What started as a small home canning venture quickly blossomed into a thriving business, selling no sugar, preservative-free, and gluten-free products to over 300 stores across Ontario and Canada, including Metro, Sobeys, and Foodland.
Reflecting on her journey, Naneen often marvels at how she became a master canner—a role she never envisioned for herself.
Yet, the roots of her culinary passion run deep. Her grandfather, a World War I veteran, became a celebrated Master Chef in Montreal, while her mother transitioned from a successful acting career to starting a gourmet French catering business in 1972.
Naneen’s own path included running a landscape design business before diving into the jam-making industry in Prince Edward County. Food and cooking have always been a central theme in her family’s narrative.
Today, Naneen’s business is truly a family affair. Her husband Greg, with over 70 years of experience in the organic and natural food sectors, and her sister Laurie, who spent over 30 years in the restaurant industry, contribute invaluable knowledge. Naneen’s eldest son, Owen, is the creative mind behind their branding and photography, making it a true family collaboration.
With every twist and turn in her life, Naneen believes there’s a purpose behind it all. "Sometimes, it takes a wrong turn to get you to the right place," she reflects, grateful for the support that has propelled her company forward.
Visit www.cfare.ca to learn more.
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